I just finished watching an English TV series called “Made In Britain” hosted by the comedian Dom Joly.
The first episode involved some crusty-looking men who inspected everything in Dom’s house. If they found an object that was not made in England they packed it up and carted it away.
Dom then drove around in an English car, wearing an English suit, and went about trying to replace his foreign-made possessions with similar ones that were made in England.
It was interesting to see what kind of manufacturers there are in England. As with America, there aren’t a lot of traditional factories producing mass-market items. In fact, I think toilet paper is the only parity product made In England. [Parity product=something that's differentiated by brand only--the actual product is virtually indistinguishable from a competing brand.] It was explained that the cost of transporting toilet paper makes it more cost effective to produce it locally.
Dom’s visits included: a man who makes eco-friendly modernized outhouses, a quirky little pottery factory, a cell phone manufacturer that hand builds phones in gold and platinum, and a perfume company with royal clientele that’s been around since the 18th century.
At the end of the series, Dom sumed up what he’d learned– there are very few traditional factories around producing everyday essentials, but there are plenty of creative niche companies.
Here’s what I realized. Similar to England, here in America we produce a small percentage of the products we use every day. Relative to the rest of the world we have a sizable disposable income and that frees us up to be more creative with our manpower. If you’re lucky enough to live in first-world country, you can capitalize on entrepreneurial thought and products that appeal to small markets. America, Canada, Europe, Japan– they’re all places where fancy watches and shoes and bath products come from.
I feel lucky to find myself in a country that allows me to pursue my creative ideas and make them into products I can sell. To have the opportunity to make a living as an artist/designer, that’s a real luxury.
I’m sorry it’s taken a TV show to make me aware of the gift I’ve been given. Nonetheless, I’m thankful.












