
I love Martha Stewart. I love that she’s powerful, wealthy, and she’s got a great sense of style. But it doesn’t mean I want to read the Twitter* feed for Martha’s in-house crafters (@craftsdept on twitter)… I know this because I’ve tried following them. Twice.
When I read @craftsdept tweets I think to myself– I’m not their audience. This is too much craft information for me. (Devil’s advocate: what if @craftsdept has something to say that’s pertinent to me? If I unfollow I’ll never know what I’ve missed!) This is why I unfollowed…and then proceeded to follow them again.
Herein lies the mind poison of Twitter.
I’m frittering quality time reading Twitter when I’m not even interested in the content. Because of the guilt. I’m wired to feel guilty about dissolving a relationship, even when I’m just one of thousands of Twitter followers. I should unfollow, dammit.
Are you in the same boat as me? Following people who you have no connection to, but guilt prevents you from taking action? Let’s do this together. Hold my hand, here we go:
Remember the Girl Scout song about making new friends and keeping the old? Some are silver and some are gold? The Twitter friends you read, the ones you engage with and share your trials+tribulations, they’re the gold and silver ones. The ones who you don’t recognize, the ones you roll your mental eyes at, they’re bronze, baby. It’s time to unfollow.
Unfollowing isn’t rude, it’s sensible. It’s not necessary to pad the ego of others by continuing to follow them when you no longer care a fig about their content.
Spring cleaning my friends. It begins with Twitter. Clear your mind, clear your conscience, let ‘em go.

*What is Twitter? It’s simple, and way easier and more interesting than Facebook. Just make account here and follow some people. Start by following me, @linda_astersage and add some of the people I follow. Then read the tweets for a little bit. Send out some tweets of your own. And send one to me (put my @linda_astersage in the tweet and I’ll see it, let me know how awesome Twitter is!) Nothin’ to it. Just one thing– you have to put a photo on your account or you’ll look like a spammer. And people will shun you.
PS If this sounds like a lot of trouble and effort, it’s only because I have a flair for the melodramas. Don’t be fooled by my wordiness; I’m making a mountain out of a molehill.